Originally Posted by
DarkLink
Here's a business lesson for you: If you produce a poor quality product, charge a premium for it, and have terrible customer relations, you're doing something wrong.
GW's models are good, but their books are terrible, and for a lot of people 40k is a package deal. It's nice that there are a good number of collectors out there, but there are too many people who actually care about playing the game for GW to be able to afford to lose them. And since this is a package deal, it doesn't matter how good the models are if the rules are terrible. It would be like buying a really nice looking car without a functional engine.