Another weigh-in from an Ex-Staffer.
Here's what it comes down to in my opinion.
Anyone who walks into a GW will recieve the same treatment in that;
A) Everyone is acknowledged and approched
B)Questions will be asked about your hobby - This is the bit where a lot of Staffers push to get answers from you.
The difference is, some staffers can see from taking to someone in the first minute if that person is even remotely interested in talking about their hobby or they want to be left alone. At this point I just went "Cool, well, if you need anything or have any questions just igmme a shout" instead of pushing the person for more info and asking more questions. Most staff members will ignore the socials cues because that's what the book says to do and push on and hope for the best.
I personally can't stand Warhammer World because it's like wave after wave. You beat one away and another comes at ya, but that's because they are being watched by the all seeing eye.
So where do I stand in the middle of all this?
My closest store recently got a new manager. Now, i don't go into GW all that often if I can help it, personal reasons from being a Staff member, however the current manager has never acknowledged me as I've gone into the store. On several occasions I'm left waiting 5 minutes for him to even see me let alone serve me while I'm waiting to buy WD. This frustrates me greatly. I think I'm a middle ground dweller in all this. I like that fact the staffer knows I'm there, but at the same time if I want to talk I will, if not, take the hint buddy.
EDIT
So, to answer the poll, it's subjective. GW as a company, No. GW minis, Yes. GW Stores? It's the staff that make them, some are good, some are bad.