New size bases were bad enough. Change the looks of their best-selling army from what it's been for 25 years or so? If they're doing that, then something weird is going on with the company. That's a desperation move. That's not something a sane company or one in good shape does. You're risking alienating the people who play your most popular army, pissing off the largest part of your customer base, and for what? You're still making power armoured super soldiers, which is still not something you can copyright. I guess it'll make all those add-ons from CH and others useless, so they'll think, "Yeah, we pissed off most of our customers, but we really stuck it to those minor guys on the side who sell products that require people to buy our products first!"