Originally Posted by
Archonate
Why? So GW will continue to be oblivious to the fact that so many of it's fans (including many sm players) are sick and tired of space marines? Forget it. I don't care about SMs, why should I shut up and be happy about them receiving more praise and glory than they're worth? I intend to be vocal about my disappointment in GW for grossly neglecting several far more interesting armies. Otherwise they'll never get the message.
I believe the conversation was about business ethics, not plastic toy soldiers.
GW exercises very poor judgment in regard to business revenue maximization. The appeal of 40k is not space marines, it is the diversity of the game. SM players get in thinking of all the fun they're going to have fighting aliens, only to find that they really only fight other SMs. GW does themselves an injustice by only advertising to one tiny dimension of that universe. They seem to think SM fans would all drop the game if they were to advertise a greater diversity of miniature lines.
The fact is, ALL the armies have appeal. To many people, that appeal is exclusive to one army. GW has gotten no money from me in over 5 years because they keep dragging their feet on the only army I'm interested in. I'd wager there are tens of thousands of Necron, Tau, Sisters of Battle and DE fans with that same disposition. Each willing to give at least a thousand dollars to GW, if only GW wanted their money... But no, GW would rather pander to a crowd which it's already going to get money from...