The competitive crowd does not care at all. These people already have their balancing mechanisms and comps. Not different from any Tournament... ever.That's not what I said, I said the majority of complaining is coming from a competitive minority, and the average player just doesn't care.
Every system had to be houseruled (comp, FAQ, rewording of rules,..) till date, this is nothing new. So why do you think that these people who used to houserule everything to create somewhat balanced games suddenly stop it and complain about the lack of balance? Isn't that a bit far fetched?
In fact it is the average player complaining. The guys that have a hard time judging units and rules and just stick to the rules.
We will see what time will bring, but I can't see AOS generating way more profit that WHFB. The only way it could work for them is keeping it small and phasing out all old products over time so you are stuck with 4 - 6 units per race which will cost quite a lot of money but removes the hassle to maintain a broad set of units and races.
And just because you and three others jump at everyone daring to say "I don't like it" that doesn't make you a majority and it doesn't make you "right".